Isn't it good for our new car making forces to join forces? "Recently, at the 31st Annual Conference and Exhibition of the China Society of Automotive Engineers, Fu Yuwu, Honorary Chairman of the China Society of Automotive Engineers, posed a" soul question "to reporters.
Honorary Chairman of the Chinese Society of Automotive Engineers Fu Yuwu and Guo Yue/Photo
In the more than ten years of development, the new forces in car manufacturing have undergone a process of survival of the fittest. Currently, only a dozen or so remain on the 'table', while more than 300 have been eliminated. Each of the remaining forces has fought their way through countless armies and horses, and they are all very excellent. However, this still cannot guarantee that they can continue to survive in the extremely fierce competition. They must have a sense of crisis and actively seek new breakthrough points in order to have the opportunity to continue on the 'table'. "Fu Wu reminded," If the new forces in car manufacturing can actively cooperate with traditional car companies and large groups, give full play to their respective advantages, it is difficult to guarantee that it will not be a good way out
Fu Yuwu had this idea because he realized that in the new industrial transformation environment, "clustering" may be the best choice. He specifically analyzed, "There are too many car companies in China now, traditional and new forces, and perhaps there will be a group of foreign-owned brands in the future... How can so many brands develop? It can be clear that Chinese brands will focus on building internationally renowned brands and century old stores. With the restructuring of the industry and structural reorganization, group development may be a very effective development model in the future
Looking ahead three to five years, there will definitely be a major structural adjustment in the automotive industry, and productivity and production relations will also be adjusted accordingly. Since we have a forward-looking awareness of the development trend, we can integrate resources in advance and form a group advantage. "Fu Wu analyzed.
Fu Yuwu then used domestic and foreign enterprises as examples to introduce, "In China, T3 Mobility, initiated by China FAW Group Co., Ltd., Dongfeng Motor Group Co., Ltd., and Chongqing Changan Automobile Co., Ltd., connects the three major central automobile enterprises together. Each enterprise's investment is in the billions. If T3 can be truly empowered and combined with reasonable implementation measures to form economies of scale, the competitiveness of Chinese automobiles will be greatly enhanced
In foreign countries, in the traditional fuel era, Mercedes Benz, BMW, and Audi hardly cooperate, but in the current era of smart electronics, they have also started to interact and cooperate frequently because facing industrial and technological changes, the investment cost is too high, and they must stick together. "Fu Yuwu continued," For example, Volkswagen Group has many passenger and commercial vehicle brands such as Volkswagen, Audi, Porsche, Scania, MAN, etc. It's also good to have multiple children and grandchildren and empower each other
Speaking of the new forces in car manufacturing, Fu Yuwu first gave a positive affirmation of their development over the past decade. "The entry of the new forces in car manufacturing has triggered a very significant catfish effect. With new concepts, new attitudes, and unconventional brand characteristics, they have injected unprecedented vitality into the traditional car market and made tremendous contributions. This innovative vitality is exactly the characteristic that the Chinese automotive industry needs the most
But the new forces in car manufacturing are still "young", and Fu Yuwu has also given many thoughts and suggestions.
Fu Yuwu said, "Firstly, the new forces in car manufacturing promote innovation in various aspects such as research and development, products, and marketing. However, fundamentally, cars require traditional production and processes to be implemented. This shows differentiation. Some new forces in car manufacturing have achieved a good balance between production and cost, while others still need to 'catch up' in the traditional production field
Secondly, Fu Yuwu mentioned that we should act within our means. He specifically said, "We need to act within our capabilities, including grasping the pace of expansion. As a company, we cannot rely on financing to survive and lose money all the time. Perhaps we can rely on 'storytelling' financing in the early stage, but if there is no healthy development in the future, there will be no capital favor(
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