On June 20, 2020, Great Wall Motor and BMW Group started piling in Zhangjiagang city, Jiangsu Province, and the overall project proceeded smoothly as planned.Against the backdrop of severe challenges brought by coVID-19, the Beam Vehicle project has taken another solid step forward, fully demonstrating the commitment of both shareholders to win-win cooperation and their confidence in the Chinese market and the future of new energy vehicles.
Beam car production base ground breaking ceremony
Beam Auto is a new joint venture between Great Wall Motor and BMW Group with a total investment of 5.1 billion yuan and a standard annual production capacity of 160,000 units.In July 2018, witnessed by the leaders of China and Germany, the two sides officially signed the joint venture contract, and determined to establish Beam Automobile in the form of 50:50 joint venture.The name of "Beam car" implies brightness, glory, cleanliness, energy and speed, and represents the company's vision to create a new pattern of new energy vehicle industry.At the end of 2019, the company was officially incorporated.
"Joint RESEARCH and Development for the World" is what sets this project apart.Based on the r&d capability and resources of both parties, both parties will conduct joint r&d and production of pure electric vehicles, including future MINI pure electric vehicles and new products under Great Wall Motor.In the future, different products will enter their respective sales and service networks by brand.
Zhao Guoqing, chairman of Beam Automotive
Zhao Guoqing, chairman of Beam Auto, said, "With the strong support of the local government, we started the construction of Beam Auto factory, responding to the country's call of 'ensuring production and promoting growth' and expressing our confidence in the country's economic future development.We are looking forward to cooperating with our shareholders to create a new business model of 'joint RESEARCH and development, Made in China, serving global customers'."
"Despite the difficulties caused by the global spread of coVID-19, both shareholders have decided to continue with their investment plans based on our confidence in the long-term positive development of the Chinese market," said Thomas Clorox, President and CEO of BMW Greater China and director of Beam Automotive.Today, the construction of the Beam vehicle has taken an important step forward, thanks to China's successful containment of the epidemic and the continued attention and support of the Zhangjiagang Municipal Government for the Beam vehicle project."
Aerial view of beam Car production base
Focusing on the concept of "intensive land use, intelligent manufacturing, energy conservation and environmental protection" and the core of "creating global quality", Beam Automobile Factory will focus on products, processes and factory construction to advance synchronously.Through the application of new technology and scientific layout planning, each process will fully integrate the advanced production concept of Great Wall And BMW Group, and apply the international cutting-edge production technology and quality management system.Once completed, the plant will be a true benchmark for meeting global regulations and market requirements.The groundbreaking of the Beam auto plant in Zhangjiagang is a solid step in deepening cooperation between Great Wall And BMW Group.
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