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Austerity focus on commercial vehicles, Brilliance Renault Gold Cup to develop transformation plans

Publish Date: 2020.07.18

    Brilliance Renault plans to launch a full range of light commercial vehicles by 2023, including five models with core competitiveness.

Blue car July 17 (reporter learns from the official today, brilliance jinbei automobile Renault has issued a transition plan, build a customer and market oriented lean organizational structure, further expand the business and the dealer network, continue to launch new products every year, and encourage employees to entrepreneurship, introduce the system of marketing partners.

    It is understood that in the organizational transformation process, the company will carry out effective communication and dialogue with employees, and plans to take the following adjustment measures: encourage willing employees to start their own businesses, introduce the marketing partner system;Provide skills training and career guidance to employees to help them develop new career development plans and seek new development opportunities within and outside the organization.At the same time, the company will offer flexible retirement and compensation policies.

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    "We thank our employees for their hard work," said Mr. Schomai, CEO of Brilliance Renault Golden Cup Automotive LTD.Over the years, Jinbei has grown into a household name and resonated in the hearts of the Chinese and international markets, and we are proud of that.We are committed to revitalizing the Jinbei brand, and at the same time, leveraging Renault's leadership and long-term expertise in light commercial vehicles, we plan to launch a full range of light commercial vehicles by 2023, including five models with core competitiveness."

    It is reported that in order to achieve the goal of revitalizing the Jinbei brand, Brilliance Renault is continuing to increase investment to build modern factories, introduce new technologies, new processes and new standards.The new painting workshop is the most modern factory in the Renault-Nissan Mitsubishi Alliance system, and the final assembly workshop has introduced advanced equipment such as highly automated booster manipulator and gluing robot.

    In research and development, the number of senior engineers has increased from 100 to 350, including 20 international experts.The team is currently working on five major new projects to ensure the current vehicle range meets market demand.

    In product planning, five key models cover small, medium and large Van (H-van, M-van, S-van), including electric models.In the second half of this year, Brilliance Renault will launch an all-new Jinbei LCV, the first model of the joint venture based on the alliance's quality control system and management standards.

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