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In 2020, how much impact will the new crown pneumonia have on the US auto market?

Publish Date: 2020.12.25

New car sales in the United States are expected to drop by at least 15% this year, which will be one of the worst annual declines in the country's auto industry since 1980.


         US media CNBC predicts that new car sales in the United States are expected to drop by at least 15% this year, which will be one of the worst annual declines in the country's auto industry since 1980.


In any normal year, such a sharp decline means that an industry is in crisis, but in 2020, when the new crown pneumonia is at its peak, most analysts in the United States have stated that the situation is most likely to be worse.


新车,销量,美国汽车销量,新冠


        "This has been a very difficult year, but I think the end of the entire auto market is much better than expected." TrueCar Automotive Analyst Nick Woolard recently wrote an article that no one can predict the sharpness of the black swan epidemic. The turning point has brought the entire industry into almost dark days, and everyone's predictions in the first half of the year were very bleak.


        At the peak of the spring when the coronavirus first raged, dealers were forced to close showrooms due to large-scale shutdowns of production lines by automakers, and new car sales fell sharply. According to J.D. Power’s forecast, new car sales in the United States fell by 80% in April, which is enough to drag down the annual decline.


         However, it is worth mentioning that the rebound in new car sales is also much faster than everyone expected. Sales in the second quarter of the United States fell by about 34%. This data is mainly affected by low interest rates (even 0%) and long-term financing policies. Sexual discounts and people are more willing to choose private cars during the epidemic.


新车,销量,美国汽车销量,新冠



        "There is no doubt that the recovery of new car sales has become a miracle in 2020. The current US auto market has almost returned to the pre-pandemic level." Jessica Caldway, executive director of Edmunds, an American car information website Caldwell (Jessica Caldwell) said that the final data for 2020 released in about two weeks will show that new car sales this year will fall by 15.5%.


        Caldwell believes that this data is roughly in line with the annual sales of 14.4 million to 14.6 million vehicles estimated by most industry organizations, which is lower than the average of 17 million vehicles in the past five years. Prior to this, Cox Automotive predicted that annual sales would fall by 15.3%, while TrueCar predicted that sales would fall by about 15% year-on-year from 2019.


         A recent TrueCar report stated that compared with 2019, new car retail in the United States is expected to drop by only 8%, while volume sales to commercial and government customers are expected to drop by about 43%.


新车,销量,美国汽车销量,新冠



         If the predictions of these institutions are correct, 2020 will bring the United States the fourth largest annual sales decline since 1980-second only to 19.1% in 1980, 18% and 21.2% during the Great Recession in 2008 and 2009 .

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