During the Beijing Auto Show last year, He Xiaopeng officially announced at the Xiaopeng Motors booth that the overcharge free power-up plan will be open to all first non-operating car owners of Xiaopeng Motors during the service period, allowing them to go to designated charging stations (stations) during their use of the car. When charging, a lifetime free charging service of 3000 kilowatt-hours of electricity per year is provided for each car.

    Not only that, it is reported that Xiaopeng Supercharge will build an overcharge network with partners, including State Grid, China Southern Power Grid, Special Call, Xingxing Charging, Xiaoju Charging, etc., and select sites with good locations/services among partners, and then Combine with self-built super charging site to provide users with free charging service.

    This move undoubtedly wants to benefit users through the energy supplement policy, thereby stimulating terminal sales. In the end, the results did not disappoint Xiaopeng, and the month-on-month increase in delivery volume has become the best proof.

    With the gradual stabilization of market acceptance, due to cost considerations, Xiaopeng announced that since August 1st, the Xiaopeng models that are currently being delivered will only receive 1,000 kilowatt-hours of free charging per year. , And P5 reservation users will maintain the original 3000-degree free charging plan unchanged, but there will be a high probability that subsequent adjustments will be made.

    Seeing this, there may be doubts from onlookers. After reaping a considerable amount of sales, Xiaopeng has begun to reduce its investment in user charging. But the real situation is that not only has it not decreased, but the offensive on replenishing energy is still increasing.

    As everyone knows, on August 9, Beijing time, Xiaopeng officially announced the expansion of charging in July. The first batch of 11 high-speed overcharge stations were completed and put into operation, realizing the connection of the Shandong section of the Beijing-Shanghai Expressway and the Henan section of the Beijing-Hong Kong-Macao Expressway. Covering Beijing-Shanghai Expressway Linyi, Zhangqiu, Leling West service areas and Beijing-Hong Kong-Macao Expressway Xuchang, Hebi, Xinyang service areas.

    At this point, Xiaopeng has also become the first domestic car manufacturer to launch an overcharge station operation service in a high-speed service area.

    At the same time, according to Xiaopeng's July charging expansion data, it has newly added 61 branded overcharge stations, covering a total of 298 branded overcharge stations, accelerating the installation of more than 2 overcharge stations every day.

    In the future, according to the plan, high-speed routes such as Beijing-Shanghai, Beijing-Guangzhou, Beijing-Hong Kong-Macao will be successively connected, and the layout of the charging network will continue to be accelerated. As of the end of July, Xiaopeng Motors had provided free charging services to car owners at 1,457 sites in 202 cities across the country.